About the brand
Hoopsy is on a mission to reduce the amount of single use plastic going into landfill from midstream pregnancy tests.
Each year in the UK 12.5 million pregnancy tests are sold, which is about 120,000kg of plastic that goes into landfill every year. We are changing that one test at a time!
Hoopsy was started by Lara after she went through IVF and was shocked by the amount of plastic from the pregnancy tests used.
Hoopsy is passionate about supporting women on their fertility journey, come and join our free online fertility community for tips, advice and expert advice.
Women Led Business
Minorty Ethnic-Led Business
Credentials and Awards
Women Changing the World Award: People's Choice Environmental Impact